You're Bewitching, ca. 1955

There is no publisher’s name on this Valentines card. The only identifying feature is the number “627″ and “Made in the U.S.A” on the back. The (massively) out of proportion broom suggest that the anonymous artist was an amateur. The colouring, clothing, and the style of the roof-tops is a bit similar to 40s and 50s Swedish “Easter Witch” postcards (see my post here), so, perhaps the artist was European. The length and style of the skirt look a little later to me (it is a version of the classic 50s Polka Dot Skirt), so I am opting for ca. 1955.

To have a witch on a Valentines card is also very unusual. Few women—even today—would thank you for calling them a witch on Valentines Day. But this witch is very cute, with her pretty ribbons and bows, her heart-shaped pendant and Wizard of Oz ruby-red shoes. Irresistible, yes?